Okay, so now that the holidays are over, client’s looking for family portraits are few and far between. This time of year is particularly slow- for everyone- but especially for photographers. Even when I worked at Disneyland as a photographer things were SLOW. I went from working eight days in a row over Christmas to working a measly four hours for an entire week. If you can't decide whether a mini session is right for you, check out our post Why We Love Mini Sessions and you'll see why we love them! That being said, if you’re the type of photographer that doesn’t want a slow season, a Valentine’s Day themed mini session might be just the right thing. (Keep reading for a free prop checklist!) HOW WE PREPPED 1. MODEL CALL Our first step was to look for models! We are active in local Facebook groups so when we need models, it's pretty easy to find them! All we do is make a post asking whoever is interested to drop a "❤️" in the comments and to include a picture of their family. We then privately message families who fit the look we're going for! You could always do a contest instead, but we prefer to have more control over the entire look, so we're pretty selective. Be sure to let them know if they'll receive pay, photos, etc. We usually offer 5 free final images from the session as an incentive. 2. CHOOSING PROPS Next, we check out the Dollar Tree, Target, and Amazon for any props we might want to use to get the theme of the session across. We try to choose items that can be held easily and without blocking faces or looking awkward. Here's your FREE printable Valentine's Day mini session prop checklist that you can bring with you when shopping! We especially liked using the lollipops and the wooden letters because they're super easy to hold and pose in a somewhat natural way. Plus, the suckers were a great way to bribe excited kiddos into listening to directions! 3. MOODBOARD + MODEL GUIDE If you're anything like us, you'll want as much control over the model sessions as possible. We know it's a little control freak-ish of us but when we know what we want, we like to get it done quickly and correctly... the first time. We put together a board on our Pinterest account specifically for this year's V-day minis so that we know exactly what we're looking for, then we start curating a model guide for our chosen family. It includes our clothing suggestions, example images, and other helpful tips to make sure everyone is on the same page before the session. 4. RSVP PAGE + PROMOTION We made an RSVP page for clients interested in booking a slot for the Valentine's minis and started pushing the session on our social medias and in local Facebook groups! This is really the last step in our prep stage because after you start booking sessions, you're golden! The final step is to crush those sessions and turn those clients into repeat- bookers. Hopefully you've found this helpful or interesting! If you're a photographer and planning Valentine's Minis, tag us in your Instagram photos! We'd love to see em- especially if you used our prop checklist! Don't forget to subscribe to our blog to make sure you don't miss any of our behind the scenes content!
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